Primark - Own experience and Observtions

I work in Primark as a weekend job, and have done for quite a few years. Over this time I have noticed the managers acknowledging how much packaging waste there was when unpacking from the manufacturing factories to the store. After noticing the did then contact the suppliers to attempt to stop so much waste being sent to the store (and hopefully raising it as an issue so that it helps other stores.)

I see how much gets purchased in Primark because I work all around the store, witnessing how much gets bought and even the returning regular customers is shocking to me because I don’t understand how many items of clothing to people need? I can interact with customers as working on the tills and in the fitting rooms; possibly asking customers about their opinions and experience with the brand Primark, and how long they keep their textile good for. These are some of the questions that have been raised while I have been doing initial research and observations such as, working every weekend I see the same groups of customers trying heaps of clothes on every week;

- What do individuals do with these clothes?

- Are they bought because of trend?

- Are they well worn? Are they kept in the wardrobes?

- Are they adding international landfill problem?

- How much do they buy each week?

- How long are they kept for?

- Where do they shop?

I have noticed previously that sizing in Primark aren’t equal, and this is a problem for individuals in the fitting rooms when trying clothes on because the item doesn’t fit, but the one they bought 3 months ago did fit, or jeans fit but joggers are to small but are both the same size.

I noticed that a year or so ago, Primark bought out sustainable ranges in some of their clothes and I wanted to find out how 'sustainable' they are; because some brands label themselves as sustainable to entice consumers as part of marketing and advertising. I started to look at what was in some of these textile items in Primark and this was what I found from the labels on the items of the sustainable range.

49% recycled fabric and the rest is mixed

97% cotton 3% elastane

63% cotton 37% polyester

97% cotton 3% elastane

#advertising #sustainableornot